# Lifecycle Agent — An AI Expert Built Into Your Product | Cor > An AI expert inside your product — guiding every customer from onboarding to expansion, with personalised step-by-step help for every question and use case. URL: https://getcor.ai/product/lifecycle-agent The Lifecycle Agent embeds Obi natively inside your product. Drop in the script tag or npm package, configure everything else from Cor Admin, and let your Product, CS, and Lifecycle teams shape personas, prompts, triggers, and guardrails - without filing engineering tickets. ## Hero - Your product. An expert inside it. Embed Obi inside your software so every customer has your product expert at their side when they start, with every new feature they adopt, and every moment they get stuck. One agent, the whole lifecycle. ## Customers need help long after signup. Obi delivers it. Most products optimize for a single moment - the first login. Embedded Obi shows up across the full customer relationship, so onboarding completion, feature adoption, support load, and expansion revenue all compound from one piece of infrastructure. - **Day 1 - Onboarding.** When a new user lands, Obi greets them by name, walks them through the workflow that matters most for their account, and gets them to first value in a single session - not three weeks of self-service trial and error. - **Weeks 2-4 - Feature adoption.** When you ship a new feature, Obi explains it in context the moment a relevant customer lands on the right screen. No more product launches that nobody discovers, no more email blasts that nobody opens. - **Ongoing - Support and unblocking.** When a user stalls inside a workflow, Obi sees the screen, understands the intent, and either guides them through it or escalates cleanly to your human team - before frustration turns into churn. - **Expansion - Upgrades and power use.** When a customer is ready for the next plan, the next module, or a power-user workflow, Obi is the one having that conversation - inside the product, in the moment, with full context on how they actually use you. ## One developer. One afternoon. Done. - **Drop in the Lifecycle Agent.** Your engineer adds the Cor script tag, passes the user variables you already have, and ships. That is the entire engineering surface area - there is no second sprint. - **Configure in Cor Admin.** From here, your product and growth team takes over. Set the audiences, triggers, brand styling, and guardrails that govern each lifecycle stage above. No further code, no deploys, no engineering tickets. - **Go live, then iterate.** Obi appears inside your product. When you want a new entry point, a new audience, a refreshed prompt, or a brand-new lifecycle stage, your team ships it instantly from the portal. Your engineers stay focused on your core roadmap. ## Your team runs this. Not your engineers. - **Audiences** Decide exactly who sees Obi at each lifecycle stage. Segment by plan, signup date, feature usage, geography, or any custom attribute your product already tracks. New trial users get a conversion-focused onboarding flow. Enterprise accounts get a structured walkthrough. Power users get expansion prompts. You build the rules; Obi delivers the right experience to the right person, automatically. Outcomes: Lifecycle targeting, Custom segments, Personalized flows. - **Triggers and timing** Pick the exact entry points for each stage - which screens, which buttons, which moments of user hesitation pull Obi into the conversation. Test and change them instantly without ever touching the codebase. Outcomes: Custom entry points, Instant tweaks, No deploys. - **Agent customization** Name the agent, choose its voice and avatar, set its tone and linguistic guardrails - all from Cor Admin. To your customer it looks and sounds like a native part of your product, not a third-party tool bolted on. Outcomes: Custom voice, Native feel, Brand-aligned. - **Script and escalation rules** Write the prompts that govern Obi's behavior at each lifecycle stage, define the topics it must focus on, and tell it precisely when and how to hand a frustrated user to a human. Outcomes: Stage-specific scripts, Topic guardrails, Smart handoffs. - **Session intelligence** Every Obi session generates a structured report in Cor Admin. Your team sees where users stall, what they ask, and which workflows fail - across onboarding, adoption, and support - without waiting weeks on the data team. Outcomes: Structured reports, Stall detection, Faster insights. ## Three options. Only one gives you speed and control. - **Build it yourself - Full control. Ruinous cost.** You build the agent. You own everything that breaks. An AI agent that reads a live screen, holds a conversation, and executes tasks is its own product. You need a dedicated AI engineering pod, frontier-model upkeep, and a roadmap that keeps pace with the models and your shipping product. Six months in, you are maintaining a second product instead of building your first. - **Off-the-shelf agent - Fast start. Their rules.** You bolt on someone else's agent. It stops at the surface. A generic chatbot ships in a day, but it lives outside your product. It cannot read your UI, cannot drive workflows, and cannot go deep into the features your customers came for. The look and feel, the roadmap, the infrastructure - none of it is really yours. - **Lifecycle Agent - Yours from day one.** You ship Obi inside your product. Your team owns it. Embed the Lifecycle Agent and Obi runs natively inside your product, on your brand, under your team's control through Cor Admin. We handle the model upkeep, the agent infrastructure, and the frontier evolution - your engineers stay on your roadmap. An embedded expert across the full customer lifecycle, in weeks not quarters. ## SDK FAQs ### What does my developer actually need to do? Add the Cor script tag, write a few lines of initialization to pass the user variables you already have, and ship. Most engineers finish in a few hours. Everything beyond that lives in Cor Admin. ### Will Obi break when we ship a UI update? No. Obi reads the screen visually rather than depending on fragile DOM selectors, so moving a button or redesigning a menu does not break it. The only time you intervene is if you completely change a workflow, in which case you upload a new screen recording in Cor Admin to retrain it. ### Can we completely white-label the agent? Yes. You control the UI, the branding, the name, and the voice. From your customer's perspective Obi is a native feature of your product, not a third-party tool dropped into the corner of the screen. ### How is Obi trained for the Lifecycle Agent? The same way as our standalone agent. Your team records a screen walkthrough of a workflow, or connects existing help docs and product material, and Cor turns that into a working session. The training is fully managed without engineering. ### Can we roll this out gradually? Yes. Audiences in Cor Admin let you scope Obi to any segment based on attributes you already pass us. Start at five percent of new trial users, measure the impact, and expand the lifecycle stages you cover from there. No code required for any of it. ### What does Obi actually look like inside my product? That is up to you. A persistent button, a contextual prompt on a specific screen, a slide-out triggered by a user action - you design the entry point, Obi handles the session. ### Is this safe enough for our enterprise customers? Yes. Obi is SOC 2 Type 2 certified. Screen sharing is always user-initiated and encrypted end-to-end. Privacy Mode redacts sensitive data on the fly and skips session recording entirely. Obi operates within the logged-in user's permissions and requires human-in-the-loop confirmation before major actions. Every session is logged in Cor Admin. ## Bottom CTA See it live inside a real product. Book a demo and we will walk you through Obi running across a real onboarding, feature adoption, and support flow - and exactly what your team controls in Cor Admin.