# Lifecycle Agent for Product Adoption | Obi by Cor

> Keep Obi with customers after onboarding. Lifecycle Agent gives users contextual guidance, feature adoption support and help whenever they get stuck.

URL: https://getcor.ai/product/lifecycle-agent

The Lifecycle Agent embeds Obi natively inside your product. Drop in the script tag or npm package, configure everything else from Admin Hub, and let your Product, CS, and Lifecycle teams shape personas, prompts, triggers, and guardrails - without filing engineering tickets.

## Hero - Keep Obi with customers after onboarding.

Embed Obi inside your product so customers can get contextual help with new workflows, features and blockers whenever they need it.

## Four jobs. One embedded agent.

Obi stays with customers after onboarding ends, showing up across the moments that actually determine whether they succeed with your product.

- **Onboarding - Help new users finish setup.** When a new user lands, Obi walks them through the workflow that matters most for their account and gets them to first value in a single session - not three weeks of self-service trial and error.
- **Adoption - Help existing customers learn important workflows.** When customers have been active for weeks but still haven't discovered key workflows, Obi surfaces them in context - at the right screen, for the right user segment, without interrupting everyone.
- **New features - Introduce relevant capabilities in context.** When you ship something new, Obi explains it the moment a relevant customer lands on the right screen. No more launches that nobody discovers. No more email blasts that nobody opens.
- **Unblocking - Step in when a user gets stuck and escalate when a human is needed.** When a user stalls inside a workflow, Obi sees the screen, understands the intent, and either guides them through it or escalates cleanly to your human team - before frustration turns into churn.

## A lightweight integration your product team won't have to own.

- **Drop in the SDK.** Your engineer adds the Cor script tag, passes the user variables you already have, and ships. After that, everything lives in Admin Hub - no further engineering required.
- **Configure in Admin Hub.** Your product and growth team takes over from here. Set the audiences, triggers, brand styling, and guardrails that govern each use case. No code, no deploys, no engineering tickets.
- **Go live, then iterate.** Obi appears inside your product. When you want a new entry point, a new audience, a refreshed prompt, or a new use case, your team ships it instantly from Admin Hub. Your engineers stay focused on your core roadmap.

## Your team runs this. Not your engineers.

- **Audiences.** Decide exactly who sees Obi at each lifecycle stage. Segment by plan, signup date, feature usage, geography, or any custom attribute your product already tracks. Outcomes: Lifecycle targeting, Custom segments, Personalized flows.
- **Triggers and timing.** Pick the exact entry points for each stage - which screens, which buttons, which moments of user hesitation pull Obi into the conversation. Test and change them instantly without ever touching the codebase. Outcomes: Custom entry points, Instant tweaks, No deploys.
- **Agent customization.** Name the agent, choose its voice and avatar, set its tone and linguistic guardrails - all from Admin Hub. To your customer it looks and sounds like a native part of your product, not a third-party tool bolted on. Outcomes: Custom voice, Native feel, Brand-aligned.
- **Script and escalation rules** Write the prompts that govern Obi's behavior at each lifecycle stage, define the topics it must focus on, and tell it precisely when and how to hand a frustrated user to a human. Outcomes: Stage-specific scripts, Topic guardrails, Smart handoffs.
- **Session intelligence** Every Obi session generates a structured report in Admin Hub. Your team sees where users stall, what they ask, and which workflows fail - across onboarding, adoption, and support - without waiting weeks on the data team. Outcomes: Structured reports, Stall detection, Faster insights.

## Your team controls the experience. We maintain the agent infrastructure.

- **You control** Audience, Timing, Workflows, Knowledge, Branding, Guardrails
- **Cor handles** Screen awareness, Voice infrastructure, Models, Agent orchestration, Reliability

## SDK FAQs

### What does my developer actually need to do?

Add the Cor script tag, write a few lines of initialization to pass the user variables you already have, and ship. Most engineers finish in a few hours. Everything beyond that lives in Admin Hub.

### Will Obi break when we ship a UI update?

No. Obi reads the screen visually rather than depending on fragile DOM selectors, so moving a button or redesigning a menu does not break it. The only time you intervene is if you completely change a workflow, in which case you upload a new screen recording in Admin Hub to retrain it.

### Can we completely white-label the agent?

Yes. You control the UI, the branding, the name, and the voice. From your customer's perspective Obi is a native feature of your product, not a third-party tool dropped into the corner of the screen.

### How is Obi trained for the Lifecycle Agent?

The same way as our standalone agent. Your team records a screen walkthrough of a workflow, or connects existing help docs and product material, and Cor turns that into a working session. The training is fully managed without engineering.

### Can we roll this out gradually?

Yes. Audiences in Admin Hub let you scope Obi to any segment based on attributes you already pass us. Start at five percent of new trial users, measure the impact, and expand the lifecycle stages you cover from there. No code required for any of it.

### What does Obi actually look like inside my product?

That is up to you. A persistent button, a contextual prompt on a specific screen, a slide-out triggered by a user action - you design the entry point, Obi handles the session.

### Is this safe enough for our enterprise customers?

Yes. Obi is SOC 2 Type 2 certified. Screen sharing is always user-initiated and encrypted end-to-end. Privacy Mode redacts sensitive data on the fly and skips session recording entirely. Obi operates within the logged-in user's permissions and requires human-in-the-loop confirmation before major actions. Every session is logged in Admin Hub.

## Bottom CTA

See it live inside a real product. Book a demo and we will walk you through Obi running across a real onboarding, feature adoption, and support flow - and exactly what your team controls in Admin Hub.
