How Much Does Userpilot Cost? Full Pricing Breakdown (2026)

Userpilot uses a MAU-based tiered model. Your price is determined by the number of monthly active users on your application, not by the number of users who interact with Userpilot content. Each tier has a defined MAU ceiling; exceeding it moves you to the next tier or incurs additional charges.

Billing is primarily annual. The published $299/month Starter rate requires an annual commitment. Monthly billing is available but typically costs roughly 20-25% more than the equivalent annual rate.

Only the Starter plan has a publicly listed price. The Growth and Enterprise tiers are quote-based and require contacting Userpilot's sales team. Widely cited Growth figures (around $799/month) come from third-party and historical sources rather than the current public pricing page.

Starter - from $299/month (billed annually) - Up to 2,000 MAUs - 3 seats - Core onboarding flows (modals, tooltips, slideouts, banners, hotspots), onboarding checklists, and NPS surveys - Email and live chat support - Standard data retention (commonly cited at 1 year) - Compliance: SOC 2 Type II, HIPAA, GDPR - Does not include the Resource Center, A/B testing, advanced analytics, or full survey types

Growth - custom quote (commonly cited ~$799/month) - From 5,000 MAUs (scaling up toward ~100,000) - 15 seats - Adds Resource Center, full survey suite (CSAT, CES, PMF), A/B testing, and advanced product analytics (funnels, retention, paths, custom dashboards) - Phone support and a dedicated Customer Success Manager - Premium integrations such as HubSpot - Marked as the "Most popular" tier on Userpilot's pricing page - Mobile engagement and Session Replay are sold as add-ons

Enterprise - custom quote - Custom MAU volume (typically 10,000+) - Unlimited seats - SAML SSO, custom roles, Salesforce integration, multiple applications, and data warehouse sync - SLA and priority support - Cross-application and executive analytics

• Extra MAUs: Exceeding your tier's MAU cap moves you up a tier or triggers additional per-MAU charges. Because pricing counts all active users (not just those who engage with content), costs scale with total user base.
• Userpilot Mobile: Native iOS/Android engagement is an add-on available on Growth and Enterprise only, with a published rate cited around $6,000/year. Not available on Starter.
• Session Replay: Sold as an add-on rather than included in base pricing.
• Premium integrations: HubSpot requires Growth; Salesforce and data warehouse sync require Enterprise.
• Annual vs. monthly billing: Annual billing is the basis for published rates; monthly billing typically adds roughly 20-25%.

Consider a SaaS company with ~5,000 MAUs that needs web onboarding plus mobile. - Growth tier base (commonly cited ~$799/month x 12): ~$9,600/year (subject to a custom quote) - Userpilot Mobile add-on: ~$6,000/year - Estimated total: ~$15,000-$16,000/year A web-only deployment at the same MAU level (Growth base with no mobile) would land closer to ~$9,600/year, while a smaller team staying under 2,000 MAUs on Starter would pay $3,588/year (12 x $299). These figures are estimates; Growth and Enterprise require a sales quote.

Userpilot offers a 14-day free trial on the Starter plan, with no credit card required. Demos are available for the Growth and Enterprise tiers. There is no permanently free plan (no freemium tier).